Topic(s): Breastfeeding, Complementary feeding, Newborn Health, Social franchise model
Location: East Asia Pacific, Viet Nam
Language(s): English, Vietnamese
Audience: Health and service providers, Mothers and caregivers, Program designers and implementers, Public
Organization: Alive & Thrive
Programs: Mass communication, Social and behavior change
Seven posters are placed in health facilities to reinforce messages received during counseling. They focus on no water in the first six months, exclusive breastfeeding, frequent breastfeeds, timely introduction of complementary foods, feeding iron-rich foods, and the critical 1,000 day window for brain growth and physical development.