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Tool: Getting strategic with interpersonal communication to improve feeding practices

November 28, 2014

Describes how face-to-face communication achieved scale and quality in Bangladesh by setting targets, focusing on priority behaviors and powerful behavioral determinants, and assessing and awarding performance of frontline workers.

Resource Attachments:
http://aliveandthrive.org/wp-content/uploads/2014/11/Getting-strategic-with-IPC-Bangladesh-June-2014.pdf (pdf)

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